Madonna fights horned dancers in music vid launched on Snapchat

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Madonna has released her latest music video on…Snapchat? Yep.
Video screenshot by Anthony Domanico/CNET

While Snapchat may be the social network of choice for today’s teens, the teens of yesteryear are starting to slowly invade the disappearing messaging service.

Madonna, aka The Queen of Pop, is decidedly not a teen (the entertainer is 56 years old), but on Thursday she took to the in-vogue service to release the first music video for her new “Rebel Heart” album on Snapchat’s new Discover channel.

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You can watch the music video for the single “Living for Love” on that channel, which you can access by tapping the black Snapchat ghost in the middle of the Discover page. “Living for Love” is the first single on Madonna’s new album, which lands in stores and online on March 10.

The rapidly growing Snapchat, known for photo or video messages users send to one another that disappear after they’re viewed, has been downloaded between 100 and 500 million times on Google Play. iOS does not give numbers.

If you decide that you like “Living for Love,” you might want to consider giving Madonna some money by picking up her album when it drops. After all, you know that we are living in a material world, and Madonna’s a material girl.

(Via Billboard)

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