Recent Posts

Napster’s ad: Forget fashion, music’s a value play

The difference between Napster and Apple Computer music offerings was made clear during Sunday’s Super Bowl: Apple is a high-end fashion statement, while Napster is about value shopping. That may be an extreme take, but it isn’t far from the advertising messages the two companies are now sending as they square off at different poles of the digital-music markets. Napster’s …

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Price tag added to online music videos

After years of reluctantly treating music videos as free promotional tools, record label Universal Music Group is planning to charge Internet and satellite companies whenever they play. The change, which is likely to be followed by other record labels, marks a potentially substantial shift in the economics of the online-entertainment world. Some of the most popular entertainment services, such as …

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