Facebook on Wednesday announcedwebsite owners can now embed videos posted to Facebook. The need for embedding videos allows readers and viewers to stay on a website, without having to direct someone to Facebook in order to watch the video.
It goes without saying there’s value in embedding videos from Facebook and keeping users on a site longer. Not to mention, this also helps boost Facebook’s video stats; increasingly competing with YouTube.
Embedding a Facebook is done by copying the embed code Facebook provides you with, and pasting it into the appropriate section of your site. Here’s what you’ll need to do:
- When you come across a Facebook video you’d like to embed, click on the small arrow in the upper-right hand corner. Only videos posted with a privacy setting of Public can be embedded.
- At the bottom of the dropdown, there will be selection called More Options; click on it.
- Next, select Embed Video.
- Copy the embed code provided by Facebook and paste it into the appropriate section of your website’s content management system. That section can be titled HTML, Text, or any number of things depending on the system you’re using.