The quad

Even though the title of the “slimmest” phone changes hands almost every other week, ZTE has claimed the superlative (for now) with its ZTE Grand Era U985. Unveiled recently at a tech expo in China, the phone is a quad-core device with a 0.31-inch profile.

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The Nvidia Tegra 3-equipped handset also has a 4.5-inch HD display with 1,280×720-pixel resolution and an 8-megapixel rear-facing camera.

The phone operates on Android 4.0 Ice Cream Sandwich and will be made available to Chinese customers in the next few days.

In addition to the Era U985, ZTE will also show two other quad-core devices at the expo, the Grand Era V985 and the Grand Era LTE.

While I’m excited that ZTE has stepped it up a notch and decked out a few of its phones with quad-core CPUs, the OEM isn’t the greatest when it comes to delivering even the most entry-level of reliable handsets. Until we get a review unit in, however, here’s hoping the Era U985 will usher in a new era (ha, see what I did?) of solid, high-spec devices for ZTE.

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