Harry Potter: Wizards Unite game rakes in $300,000 on day one

Witches and wizards donned their robes and started casting spells Thursday when the Harry Potter: Wizards Unite mobile game launched in the US and UK. And a Friday report by SensorTower says Wizards Unite raced to the No. 1 free app download spot in Apple’s US App Store in about 15 hours — not quite as fast as Harry’s Firebolt broom, but not bad for an app. In the first 24 hours, the Harry Potter: Wizards Unite game’s been downloaded at least 400,000 times and total player spending across the App Store and Google Play is about $300,000, SensorTower said.

It’s not Niantic’s first game to claim that top spot in the App Store. Pokemon Go also sat at No. 1 and generated approximately $2 million in player spending after its launch.

The Harry Potter game opened for signups in November and a beta launched in Australia and New Zealand in May. Wizards Unite is a joint effort of WB Games and Niantic under the Portkey Games label.

Here’s how you get started playing Harry Potter: Wizards Unite on your iPhone or your Android phone. Why Harry Potter: Wizards Unit beats Pokemon Go every way but one


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