Tag Archives: magic-leap

9 Great Reads From CNET This Week: Your Internet Life, WhatsApp, Elon Musk and More

The internet is pretty much the air we all breathe now. It’s where we communicate, shop, find entertainment and discover what’s happening. It’s also where businesses track so much of what we do. So it behooves us to know how all that works, for good and for ill, and to learn how we can take …

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9 Great Reads From CNET This Week: iPhone SE, Magic Leap 2, Tech in Texas and More

Quick show of hands: Who wants to spend $1,000 or more on a new phone? Not everyone, that’s for sure. That’s where devices like the iPhone SE come in, and this week Apple introduced the newest SE, priced at $429. As part of our coverage of the “Peek Performance” Apple event, CNET’s Lisa Eadicicco stacks up the iPhone SE against …

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Magic Leap planning new AR glasses for 2022, joining a crowded field

Magic Leap is still around, and the augmented-reality company is aiming a new headset at the business market to take on territory similar to Microsoft’s Hololens. Magic Leap CEO Peggy Johnson (formerly with Microsoft) revealed the new headset during a CNBC interview and in a blog post on Monday. Johnson told news outlets earlier this year that a new headset would …

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Hmm, Apple seems to have an AR trick up its sleeve for today’s event

When Apple sent invitations to the press and public to watch its “special Apple Event from Apple Park” on Sept. 15 through apple.com, the company included an artistic rendering of its logo, along with two words: “Time Flies.” Most people interpreted that to mean a next-generation Apple Watch, but there was an augmented reality surprise that hints at much more.  If you tapped …

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Magic Leap brings in Microsoft exec as CEO

Peggy Johnson will become virtual reality start-up Magic Leap‘s new CEO, the company said in a release Tuesday, taking the position co-founder Rony Abovitz vacated in May. She’ll step into the role Aug. 1 Johnson was executive vice president of business development at Microsoft, having joined the company in 2014. Before that, she held various leadership positions at chipmaker Qualcomm. …

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This AR contact lens startup is gaining steam despite Magic Leap’s struggles

There’s little debate that, as tech pushes further into our lives, we’ll soon be using augmented reality glasses that overlay computer images on the real world. While we still don’t know when that’ll happen, or what companies we’ll be buying them from, investors are making their bets — including a $159 million bet with a small contact lens startup called …

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Magic Leap announces layoffs due to COVID

A future world of augmented reality might still be on the horizon, but companies exploring its possibilities have been hit with some challenges in the meantime. Magic Leap, a company that had big consumer aspirations and pivoted to a more business-focused approach last year, has announced a number of layoffs today due to financial strains amid the coronavirus. “To better …

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Augmented

Magic Leap, a mysterious maker of augmented reality glasses, is reportedly considering strategic options that include selling itself. The startup is working with an advisor to explore options such as forming a partnership or selling a stake in the company ahead of a potential listing, Bloomberg reported Wednesday, citing unidentified sources. Unlike virtual reality, which promises to immerse goggle-wearing users …

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Magic Leap moves to AR for business with new software

After reports last week of Magic Leap’s sales numbers being well below expectations, it’s perhaps not a surprise that the Florida-based augmented reality company on Tuesday announced a new version of its headset focused on business. The Magic Leap One, when it debuted in 2018, was targeted at creative professionals and even everyday people, despite its high price tag. The newly …

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Magic Leap only sold 6,000 AR headsets in six months, report says

Magic Leap reportedly sold just 6,000 virtual reality headsets in the six months after launching the product. This was far behind CEO Rony Abovitz’s goal of selling 100,000 Magic Leap One devices in that period, The Verge reported Friday, citing The Information — and the chief executive originally planned to sell 1 million in the first year. The Google-funded AR …

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