One word could have made all the difference. “Air,” instead of “Pro.” If Apple had introduced a new MacBook Air last week, the company wouldn’t be facing down a mob of angry creative professionals. It might not have Apple software developers questioning whether the company has lost its way. Because the new MacBook Pro basically …
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“We are the company that stands for the builders, the makers, the creators.” Sounds like a thing Apple might say, no? But those are the words of Microsoft CEO Satya Nadella — the guy who just ate Apple’s lunch. I’m not saying the new Microsoft Surface Studio and Surface Book will be incredibly popular computers. While the pen-equipped transforming computers …
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Now playing: Watch this: Apple’s new mainstream MacBook Pro 1:54 Someday we’ll live in a truly wireless future, where everything is interconnected. Speeds will be so fast — 5G and WiGig — and the chipsets so cheap and plentiful that everything from your coffee maker to your garage door opener will have them embedded by default. Even your charging cable …
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Now playing: Watch this: MacBook gets Touch ID fingerprint scanner 1:00 I can’t wave a wand and turn your current MacBook‘s row of function keys into a Touch Bar, but I can offer you a substitute for the Touch ID button on the new MacBooks that makes it easy to unlock your MacBook. If you want to avoid using a …
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Apple has a lot of laptops for sale lately. In addition to the 12-inch MacBook, the new 13 and 15-inch MacBook Pros and the older MacBook Air, last year’s 13- and 15-inch MacBook Pro models remain on sale on Apple’s website. It’s a bit surprising, since they’re inferior choices. And they’re also being offered at the same price as before, …
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Apple is holding an event at its Cupertino headquarters in just a few hours. The iPhone-maker is expected to announce new Macintosh computers, including a new MacBook Pro with an OLED touch bar. We may also see an updated MacBook Air, a 13-inch MacBook and updated iMac all-in-one. Here’s everything you need to know: Tuning in When: Thursday, October 27 …
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Now playing: Watch this: The new MacBook Pro: How Apple added touch without a… 2:16 The new MacBook Pro is here, available for preorder today, and in many ways it’s a very different machine. It might look similar, but it’s thinner and lighter, with far more power under the hood, a radically redesigned keyboard and a tiny, potentially amazing touchscreen. …
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Now playing: Watch this: Apple’s Touch Bar or Microsoft’s Dial? One outshines… 2:01 It seems like only yesterday that Apple hosted its iPhone 7 circus, and now we’re back for the company’s MacBook 2016 launch, a much smaller event at the company’s headquarters. The event started with a video highlighting the accessibility features of Apple’s products, and announced a new …
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If you were looking for a new MacBook Air, well, you didn’t get one, exactly. The 13-inch Air remains. It’s right there on Apple’s website, same as always, after Apple’s October Mac event. But there’s a successor Apple wants you to buy: another laptop, the 13-inch MacBook Pro, that’s thinner and smaller — a model without a fancy new Touch …
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Now playing: Watch this: Apple debuts MacBook Pro 2:05 For a lot of people, today has been a long time coming: Apple announced completely redesigned MacBook Pros. The new models are thinner and lighter, but also come with a Force Touch trackpad a brand new shortcut interface called the Touch Bar. There’s even a fingerprint sensor for using Touch ID. …
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