Tag Archives: advertising

Scroll gives you a web with fewer ads and trackers for $5 a month

Seeing ads and then being tracked online has become the new normal when it comes to browsing the internet. A new service aims to shake up this web-surfing model, but not for free.  Scroll launched on Tuesday and touts web browsing that’s “twice as fast” with no ads and “80% fewer trackers.” The service costs …

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NBC’s streaming service Peacock will be free with ads July 15

Peacock, NBCUniversal‘s coming streaming-video service, will be free with advertising when it rolls out nationally July 15 coinciding with the summer Olympics, the company said Thursday at a star-studded unveiling. But to unlock Peacock‘s so-called “Premium” selection, with all its original programming and double the library, you need to pay either $5 a month to stream with advertising or $10 to go …

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Google Chrome’s privacy changes will hit the web later this year

Google’s Chrome team, advancing its web privacy effort, later this year will begin testing the “privacy sandbox” proposals it unveiled in 2019. The Chrome tests, which Google announced Tuesday, are part of an effort to make it harder for publishers, advertisers and data brokers to harvest your personal data without your permission and to track you online. Other browsers, including …

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Facebook will stop using two

Facebook will stop the practice of using phone numbers meant for two-factor authentication to suggest friends you may know. The move is part of the company’s efforts to clean up its privacy practices. Reuters reported the change on Thursday, which Facebook confirmed. Earlier this year, it was revealed that Facebook was using two-factor authentication data like phone numbers and email addresses for targeted advertising, too. …

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Google back in EU’s antitrust crosshairs

Antitrust regulators for the European Commission are conducting an investigation of Google’s data-collection practices — an action that suggests the EU isn’t convinced that its recent record fine on the search giant had the desired effect. An EU executive said it’s seeking information on how and why the company collects data. The EU is particularly focused on local search services, …

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Twitter’s decision to halt political ads puts more pressure on Facebook

Twitter will stop selling ads concerning candidates for office, elections or political issues such as climate change and immigration, the company’s CEO said Wednesday, staking out a position that sets the social network apart from industry giant Facebook. In a series of 11 tweets, Twitter CEO Jack Dorsey unveiled the changes, which will take effect next month. He argued that …

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How marketers use social media FOMO to sell you things, and how you can keep your money

FOMO, or the “fear of missing out” only came into the popular lexicon in recent years, but it’s always been a part of our culture. You could feel like you’ve been ostracized if you can’t go to an event with friends, and know you’ll see them posting about the fun they’re having without you on social media later. Or you …

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Hulu downloads will finally let you binge offline

Hulu, after promising downloads more than a year ago, is finally joining the ranks of streaming video services that let you cache shows and movies to watch offline when you’re on a plane or anywhere else your mobile device can’t get a connection. But not everybody is getting the feature right away: Starting Monday, downloads will be available to people …

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Facebook will be sticking ads with polls, games and AR into News Feed

Facebook is introducing new, interactive advertising to its News Feed, adding ads that integrate polls, simple gaming and augmented reality into the main destination people go when they check the most popular social network in the world.  With more than 2 billion daily active users, Facebook is one of the world’s most powerful advertising giants. Its massive advertising revenue totaled …

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Ad industry offers an answer to online privacy problems

There are a lot of efforts trying to rein in advertising tech that tracks you online, and the newest option is coming from the ad industry itself. The IAB Tech Lab, a partner to the Interactive Advertising Bureau that has long represented online ad companies, proposed a new digital token on Wednesday designed to offer a better balance between advertisers’ …

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