Tag Archives: advertising

Optus Xtra wants to pay you in data for watching ads

Is that a billboard in your pocket or are you just happy about increased data limits? Yes, the data crunch is real. Between autoplaying videos and constantly refreshing your Instagram feed, it’s all too easy to blow past your data allowances. But a new Android app from Optus called Optus Xtra wants to deliver ads …

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Facebook slapped with racial discrimination suit

Facebook was struck with a racial discrimination lawsuit after two black employees at the social network’s North Carolina data center alleged the company didn’t respond promptly to repeated complaints of harassment. A sculpture at the front of Facebook’s data center in Forest City, North Carolina. Rainier Ehrhardt, Getty Images The suit, filed Tuesday in US District Court for the Northern …

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AOL gets set to lay off 500 employees

AOL is expected to announce Thursday that it will lay off 500 people, or 5 percent of its staff, as it shifts focus. “The layoffs are related to a 2017 strategy where we will add to our business,” AOL CEO Tim Armstrong said in an interview with Recode. “These are super targeted by area and we will be re-growing especially …

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JBL, AKG and Infinity brands to live on under Samsung

Don’t expect Samsung to rock the boat at Harman. When the Korean giant announced its planned $8 billion acquisition of Harman earlier this week, it was said to be all about the audio conglomerate’s automotive technology. “Approximately 65 percent of Harman’s $7.0 billion of reported sales during the 12 months ended September 30, 2016 are automotive-related,” crowed the press release …

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Coke invents the ‘selfie bottle’

Coca-Cola‘s latest attempt to appeal to “the kids” is a “selfie bottle” that has an integrated camera that automatically takes snaps when you take a drink. A camera is positioned in the base of the Coke bottle and activates when you tip the bottle 70 degrees, ad industry site The Drum reports. You can then share the pictures to Instagram, …

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Facebook admits to more measurement mistakes

Facebook’s having trouble with accuracy. In September, the social network admitted to overestimating video views in reports to advertisers. Now, the company has found a bug showing more discrepancies in Facebook’s reporting to its business clients. Facebook has admitted to the problems via a blog post and promises to fix them. The primary issue this time: Facebook has overestimated the …

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Maybe Facebook, Google just need to stop calling fake news ‘news’

In the words of our 16th president, Abraham Lincoln, “Half of what you read on the internet is not true.” That’s the problem when you give billions of people access to a global forum where they can pretty much post whatever they want. You never know if what you’re reading is true, which is why we choose sites we think …

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Amazon sues alleged counterfeit sellers

Amazon filed two lawsuits against sellers of allegedly counterfeit products, part of a broader crackdown on fakes sold through the internet retailer. The lawsuits, filed in a Washington state court on Monday, allege more than 20 companies and individuals were involved in selling knockoff exercise and furniture moving equipment. The suits follow a handful of lawsuits that crack down on …

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Facebook Workplace gets a new customer: Singapore

Facebook, not content with sucking hours away from your personal life, is hoping to build an equally successful platform for the office, one to compete with Slack. Now, it’s gained a fairly significant customer in the government of Singapore, said Peter Ong, head of the Singapore civil service. The Singaporean government will move all of its public service officers, some …

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​Google won’t build ad

This year, the Opera browser added an option to block online ads. The newer Brave browser goes farther, blocking them by default. But Google would rather fix the problems with ads than strip them off websites. “We feel like there are a lot of challenges in advertising. There are a lot of wrong ways,” Darin Fisher, vice president of Chrome …

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