Facebook’s got a new tool in its ever-expanding efforts to make advertisers more relevant to its users. The Menlo Park, California-based social network is offering marketers access to a new testing technology to help them figure out which ads have the most success and why. The tools help an advertiser track the different ads it …

Skype has gotten a face-lift for the iPhone, iPad and Android devices. Skype Skype has redesigned its iOS and Android apps to offer easier navigation and a few enhancements. Released on Thursday for Apple’s iPhone and iPad and devices running Google’s Android software, Skype version 6.0 looks and feels a bit different from the old version. The latest edition sports …

SK Telecom As Samsung, Apple and a few other key players duke it out on the premium smartphone battlefield, the war for supremacy in the rapidly growing budget and midrange markets is becoming increasingly intense. And now there’s one more contender — South Korea’s largest mobile carrier, SK Telecom. The company will release the Luna, its first handset, on Friday. …

Messaging app WhatsApp keeps growing more popular with users each month. The Facebook-owned app, which is used by people around the world to send texts without paying carrier fees, now has more than 900 million monthly active users, according to a Facebook post by Jan Koum, the CEO of WhatsApp. The milestone represents an increase of 100 million users since …

This Apple Macbook Pro could one day be powered by a fuel cell system. CNET One of the most oft complaints about electronics is battery life. Digital cameras, smartphones and laptops can all run out of power when you’re least prepared. It appears Apple is searching for a way to fix this problem. The tech giant filed a patent application, …

Apple Music still needs some fixing, says an iTunes exec. CNET Apple is working on Apple Music in an attempt to make the new music-streaming service better. Oliver Schusser, vice president of iTunes International, told UK news site The Guardian that Apple is “adding features and cleaning up certain things” in Apple Music. Schusser added that the Apple Music Connect …

You may feel like you’ve already seen and heard a lot about Samsung’s Gear S2. We got some initial broad strokes about the watch — circular design, Tizen operating system — back in the spring when Samsung released details to developers. More recently, Samsung teased it at the end of its Galaxy Note 5 press conference in New York two …

Enlarge Image Jason Cipriani/CNET Reader is one of those features in mobile Safari I rarely use, but greatly appreciate it when I do. When activated, iOS strips away any ads and unnecessary clutter from the article, making it easier to read. With iOS 9, Apple has added new options to Safari’s Reader mode. The new settings include the ability to …

Airbnb releases an Apple Watch app that’s focused on messaging. Airbnb When home and apartment-rental service Airbnb set out to design its new Apple Watch app, it didn’t want to mimic its iPhone app — it wanted to do something different. The company’s engineers tried creating user wish lists. They tested listings browsing too. Finally, the team decided to keep …

I don’t use Twitter on anything resembling a regular schedule. I find it to be an overwhelming flow of information — a raging river of chatter, if you will. On occasion, when I do check in with Twitter, I feel like I arrived in the middle of the conversation. Or in the middle of 1,000 conversations. With new iOS app …