Bing to oust Google as default iPhone search?

Apple and Microsoft may be in talks to expel Google as the iPhone’s default search engine, in favor of Bing, according to BusinessWeek. The Apple-Google battle for the mobile throne is getting heated.

This is all coming from “two people familiar with the matter,” so, you know, eat a bowl of salt or whatever, but it sort of makes sense in a Machiavellian kind of way. Windows Mobile 7 notwithstanding, Apple’s competition in the mobile arena isn’t Microsoft, but Google, and so it’s not really that outlandish, especially considering that Bing isn’t necessarily a worse search engine than Google. Apple avoids throwing unnecessary support to Google (although the iPhone will still feature Google Maps, YouTube, and Gmail) while Microsoft gains a huge market for Bing. Everybody wins, except Google, which only mostly wins.

If Bing were the default search engine on your phone, would you go through the necessary steps to change it to Google? I have a feeling a lot of people just might not care. (Via BusinessWeek)

This story originally appeared on Gizmodo.

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