Sony: no bundled 4K content for Aussies

Sony’s promised “preloaded, native 4K entertainment” with its AU$25,000 TV is a US-only offer.


(Credit: Sony)

As reported earlier in the week, Sony has said on its blog that it will be providing “the world’s first 4K Ultra HD delivery solution, complete with preloaded, native 4K entertainment” on its 84-inch KD-84X9000 Ultra HD TV.

The promise was for “full-length feature Hollywood productions, and available exclusively to purchasers of Sony’s 84-inch 4K Ultra HD TV”.

We said we’d check in with Sony Australia to see whether the offer is for local purchases, as well. Sony got back to us with a response — and it’s a resounding no.

“At this stage, this is a local US initiative with Sony Pictures Entertainment.”

So, sadly, if you’re an Australian who’s willing to spend AU$25,000 on a 4K TV, there’s still a bit of a question around what you’ll be watching.

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